We are passionate and excited about search engine marketing because it makes so much sense for our clients :
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Search offers highly qualified traffic to your website because the user is actively looking for information related to your product or service
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93% of global consumers use search engines to find websites1
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93% of all internet traffic is generated by search engines. 89% of them are first time visitors1
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The proportion of time users are spending on search-related activities increased noticeably at the end of 2007 (+ 6.1%) at the expense of communication activities such as email and IM2
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19.7million people made online purchases in the past 6 months3
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Highest ROI of all advertising channels
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Websites listed in the top 10 positions of search engine results pages receive 78% more traffic than those in positions 11-301
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65% of all online revenue is generated from websites in the top three positions on search engine results pages1
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29.8 million people are online in the UK, representing 63% of the total population3
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Search marketing achieves the highest ROI of all advertising channels
It is no surprise that search as a marketing medium continues to experience phenomenal growth for one simple reason - it works!1 Forrester Research 2006
2 Nielsen NetRatings & the Online Publishers Association
3 BMRB Internet Monitor, Q4 2006
